CSC Generation Holdings family of brands is an Altos Ventures backed technology company that is saving retail by acquiring store and catalog-based retailers, and transforming them into high performing, “digital first” brands. In just four years, we’ve acquired and turned around brands including: Sur La Table, Z Gallerie, Direct Buy, One Kings Lane, Amerimark Interactive and ToMo saving thousands of jobs and reaching over a billion dollars in revenue.
The mission for the Digital Marketing Coordinator is to provide support for our paid media ad campaigns (Google/Bing Search & Shopping, Facebook/Instagram, Pinterest, TikTok). You will provide support by pulling data/reports and presenting in an easy to digest fashion, building campaigns, monitoring, optimizing, and managing small projects.
Responsibilities:
- Build, launch, and optimize promotions across our primary advertising channels (Google/Bing, Affiliate, Criteo, Display etc.)
- Concept and spearhead creative brief planning for multi-channel assets & copy requests to support evergreen campaigns, new product or collection launches, and more
- Manage the Social content calendar and build/schedule accordingly
- Assist with routine and ad hoc reporting/analysis of channel and campaign performance
- Monitor feeds & catalogs across various platforms for issues, disapprovals, drops in active SKUs, etc. (Google/Bing Merchant Center, Facebook Ecomm, Pinterest, etc.)
- Own creation of product sets using Feedonomics using custom labels etc.
- Manage EOM budget & invoice reconciliation and other related tasks
- Keep tabs on budget pacing, track actual spend for all channels on a daily basis & update budget sheets to recap prior day’s spend at the channel/campaign level
- Collaborate closely with the CRM team on audience lists
- Competitive and Trend research
Our ideal candidate has...
- 1 year digital marketing experience, preferably in paid media or pay-per-click advertising
- Knowledge of any of the following marketing channels:
- Google/Bing Search & Shopping
- Display/Retargeting
- Facebook/Instagram Ads
- Pinterest Advertising
- TikTok
- Affiliates or Marketplaces
- Knowledge of Google Analytics (or comparable analytics platforms) a plus
- Excel skills (pivot tables, vlookup etc.) a plus
- Strong sense of ownership and a desire to learn and grow
- Team-oriented mindset and positive attitude
- Excellent communication skills, strong work ethic, detail-oriented, humble and down to earth
- Strong direct response copywriting skills
- Strong creative eye
- Agency experience a plus
What's in it for you?
- Opportunity! Learn from top marketers and gain valuable experience to grow your career.
- Competitive salary + benefits
- Flexible work environment
CSC Generation is committed to treating all people in a way that allows them to maintain their dignity and independence. We believe in integration and equal opportunity. Accommodations are available throughout the recruitment process and applicants with a disability may request to be accommodated throughout the recruitment process.
We will work with all applicants to accommodate their individual accessibility needs.